Fashion insights
Fashion business advice that will generate sales
Hi I’m Carley and welcome to my blog!
Please take your time to have a look around as there are over 100+ articles sharing sales tactics and tips to help your fashion brand to generate more sales.
Every blog is written with so much love, calling on 1st hand experiences generated from a 12+ year career in fashion eCommerce, working for major brands like New Look, Miss Selfridge, and Forever New.
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Fashion wholesale offers the smallest profit margin out of all the sales channels, that being DTC and marketplace, however what profit you do achieve is yours (ie sale no return) Therefore it is even more important that you learn how to be profitable from the offset.
Read on to learn how …
Understand what a good fashion wholesale deal looks like in 2021, by learning about wholesale terms and what they mean to your wholesale negotiation.
Do you have a product idea but you’re not sure how to translate it onto paper? And want to know what steps you need to take to start designing your 1st collection? Then this post is for you …
If you’re looking at wholesaling your fashion brand you will have no doubt been told to follow mark-up (MU) 2 -3. So what does that actually mean? And will you make a profit if you follow this ‘rule’?
Continue reading to learn how you should price your wholesale range.
Would you rush into buying a big-ticket item like a car? Probably not right? So why would you rush into spending $K’s on designing your 1st collection before making these 9 critical decisions.
To learn more about what decisions you need to make before designing your 1st collection, read this post.
Do you know the difference between fashion wholesale and marketplace? And do you know which operating model is right for your fashion brand?
If the answer is no, or you’re interested in hearing a fashion experts opinion about the pros and cons for both, then this post is for you.
Are you a fashion startup that has just launched your fashion brand and are looking to improve your performance? Then this post is a must-read!
Find out what the 9 performance management tools are that you to invest in to increase sales …
In this post, I am going to share my wholesale trade secrets built up over 10 years working in fashion wholesale.
These secrets will teach you exactly how to sell your fashion brand to ASOS as I know what they are looking for in 2021 …
If you’re choosing to start your own fashion brand that you’re going to have a gazillion questions running through your head.
So let us help by answering the most commonly asked questions in this blog post!