As a fashion consultant, I think it is extremely important to talk about your successes in both life and your career. It takes courage to do this, but practice makes perfect. If you learn to talk about and celebrate your successes, it will help you to grow as an individual and strengthen your position within the fashion industry.
I wish to share with you some of my career successes.
Branding is a crucial step that will take any startup with an idea to becoming a business. Branding gives your idea/service life. It gives you purpose, vision and a name.
Read my tops tips that are in order of steps. Designed to guide and prompt you on all CTA actions for your new business.
Today I published a video to let viewers know a little bit more about me and the journey that I’ve been on, and how I’ve managed to get to the point of running my own consultancy and publishing online courses.
So this is how my journey started…
If you have the right product and offer a service that meets market demands, it is possible to launch a fashion brand online with minimal investment. In this post, I will outline 5 constructive ways to launch your fashion brand online with a minimum outlay.
There are 2 key ways in which to grow your trade following COVID-19.
1. Innovation: both product and service.
2. Acting on data and demand.
Data changes daily and demand is driven by what restrictions are imposed to deal with Covid 19, therefore you need to become an adaptable brand reacting to this data. Being adaptable will enable success. By following my fashion consultant’s tips and advice you can protect your brand during the crisis.
COVID-19 has accelerated the inevitable. Ecommerce is now the chosen method for most shoppers to purchase goods globally and the demand is set to increase.
In this article, I will focus on giving you my fashion consultant’s tips to improve your digital store. I will focus on future sales methods of your product, and the evolution of your brand into the new world of digital retail.
In this post, I will explain the specific eCommerce criteria within each planning process that I have implemented during the past 8+ years. I have worked with both UK & Australian brands to launch their businesses onto the global market using platforms such as ASOS, Zalando, Nordstorm, Zalora, The Iconic. This experience means I know what a fashion brand needs to consider before launching onto the market.
You might be a fashion entrepreneur with an idea or you might be a fashion brand, either way, it is crucial to triple verify your choices by following the prompts within this article. These prompts could be completely new considerations, so I encourage you all to continue reading and verify your idea before progressing further.
If you want to become a global fashion brand, you must launch your product on more than one channel. The greater the reach, the greater the exposure; the strength of your product will sell your stock, and you will gain new customers with a global following.
There are 3 main channels a new fashion brand should use to launch, ideally in the first year. This is because they are the best way to launch your product globally plus you will learn very quickly where your product sells; who your global customer is. This will mean that the next range can be adapted and created for your target customer.
The coronavirus struck at the start of the AW20 buying season, effecting most catwalk shows. All saw and felt this and this will continue to have knock-on effects.
How will this effect be felt?